Facebook Ads, on average, reach more people than the Superbowl. Facebook Ad targeting allows us to target the
demographic of your target audience. Facebook tracks data that allows us to put your ad in front of the people you want, and more importantly, the people who need your services.
Along with Facebook Ad campaigns, retargeting, or remarketing, is another part of our Facebook Ad service we offer.
The average close happens between the 5th and the 12th contact, so why spend money on just one Ad that people will only see once.
What is retargeting on Facebook?
Have you ever been on a website online, and later you find yourself seeing Ads on Facebook for that same company? You are being "retargeted" in that moment (and all the time online).
Facebook has something called a "PIXEL" which allows us to track people in each and every step of your sales funnel. It's like tagging somebody online and tracking them every step of the way. This is EXTREMELY powerful.
Even on Facebook, you need to hit some people more than once to get a sale (or lead that eventually converts to a sale), or else you are leaving a ton of potential business, and money, on the table.
This is potentially the most powerful, and most poorly executed, Facebook Ad strategy for ANY business.
